Tuesday, July 14, 2009

How to use your cell phone as a wing man

The self-explanatory title is just one of the many DIY videos posted on howcast.com, an interesting start-up with a focus on offering instruction on a range of topics: From humdrum stuff like fixing a leaky faucet, to fantasy...like how to survive a bear attack.

This is an interesting value proposition that may have just what it takes to a supermarket model which is youtube.com.

As the New York Times reported recently, "Howcast Media is betting that its particular blend of information and entertainment, presented in short and snappy video, will draw plenty of traffic and, most important, deliver a profit."

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